The first reaction to customer complaint is a negative one. No matter how much you've tried, some of them will not be satisfied. But you should try and see customer complaints in a positive light. Complaining clients are clients who care about getting better service. They want to keep working with you. Therefore, instead of seeing complains as a blow to yourself or your business, try and see them as valuable feed-back.
This article will discuss why it's important to encourage and listen to customers complains and how can you actively help them do it.
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