To be successful and profitable, you must START using the most effective real estate marketing strategies possible. Less obvious, is the fact that you must also STOP using the most ineffective, money-wasting marketing strategies. I call them The 13 Fatal Marketing Mistakes. While this list doesn't cover all of the possible real estate marketing mistakes, it does describe some of the most expensive, destructive and most common made by many real estate agents. It's relatively easy to produce profitable results with a well-planned, tested and proven marketing strategy. However, it's even easier to lose thousands of dollars by making any of the following 13 Real Estate Marketing Mistakes. ... full article

6. Not taking advantage of the many free or low-cost but profitable, marketing methods. ... full article

In a recent marketing workshop I attended, I discovered that most real estate agents rely on just two or three strategies to attract new business. Even well-established agents tend to rely on one or two strategies. However, there is a multitude of ways to drive new business to your door. Here are a few: ... full article