Networking is often identified as a key business building activity for small business owners, especially those just getting started. Often we think of networking as meeting as many new people as possible. However often, as was pointed out to me following a recent presentation I gave on networking, we overlook a key group of people as we set out to develop our network. And that is those people we already know.

Incorporating the people you already know into your networking activities is crucial because you already have a relationship with them.

Therefore, you don't have to go through the relationship and credibility building stages before these contacts are willing to do business with you or recommend you to others. ... full article

Many professionals who don't enjoy networking equate it with selling. I have heard many say, I'm a professional. I didn't go to school to learn to sell and they didn't teach it. It is a common belief that in order to get new clients professionals need to make cold calls and do other activities they find distasteful and uncomfortable. It would be helpful and probably a relief to understand that networking is a different story.
The purpose of a good network is much more than a basis for getting new clients. A network of connections, which has been built over time, is a source for many things, such as career management in general, a resource for information and even valuable friendships. It is not an overnight way to get new clients. It is a support system for the long run. ... full article

Walls are part of any business, network marketing included. It's what you do to get up, over, around, and through them that matters. Really knowing what you want will move you beyond them each and every time. ... full article