Are you considering adding a newsletter to your website but need some newsletter writing tips to get you started? Do you have concerns like: How much of my time is this going to take up? How long should each email be and how many emails should I send out in total? What if I no longer have anything relevant to say? Can I keep up the quality of my newsletter over a certain length of time? The first thing that you must remember is to always offer some interesting and useful information. You will no longer have any subscribers if you do not. Next, you will want your newsletter to remain fairly short. These days, people are inundated with emails, so they will appreciate it if you send them something that they can quickly scan and then put to good use. ... full article

We are living today in the Information Age where success and achievement depend on, not who you know, but how much you know. People today don't want to be sold. They want information that will help achieve success in their personal and business life. People want and need information about their industry, competition, and new products and services.Studies show that one of main reasons why customers stop buying from a particular business is because of a lack of communication on the part of the business. Communication is a key to building relationships and keeping customers satisfied. It is how you keep your prospects and customers constantly informed about new products and services. ... full article

People are more likely to read news than ads - that is! They are thinking that ads are just a bunch of self-serving 'puffing' so they divert to a more interesting activity and that is reading news. ... full article