If you are entering sales, then you need to know your purpose in going into sales. You cannot just sign up and expect to be successful. ... full article

What makes you better than your competition? Let me give you a hint, it's not because you are less expensive than your competition or because of your great customer service. So far we have learnt that it is good to help your client get information, even if that means giving away key information. Also, you have to give as much information to as many people that you can. ... full article

Imagine... the weary prospective buyers, home from work after a long day and propping tired sock feet up on the couch. (You know the feeling!) But you're the listing agent, and it's your job to inspire them to get back in their car and tour the home you have for sale. On that path from their couch to your listing, do you know where you're most likely to lose them? Once you do, you can take action to eliminate those pitfalls. (You'll never get every single buyer into your listing, but put even just a few of these steps into place and watch your results improve!) ... full article